In the restaurant industry, the equivalent of “to be or not to be?” is “to franchise or not to franchise?” This is a question that many pizzeria owners struggle with when they get to the point where they’re ready to expand.

It seems like there are countless articles online arguing the positives of franchising, with just as many cautioning about the downsides of it.

So which side is right?

 

First page of the guide

 

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