Marketing with Your SpeedLine Restaurant POS

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Direct Mail and Email

Marketing with Your SpeedLine Restaurant POS

Direct Mail and Email

Spend less on marketing, and see your sales rise dramatically. Customer database marketing is seven to ten times more effective than bulk mail. SpeedLine gives you the customer database and reporting tools you need to begin a successful customer marketing program.

Track all your customers with details on everything from club membership to email address and favorite menu items. You can recall their last order, include them in a frequent buyer program, or print labels for a special mailing to customers who haven't been in for more than three months. Use SpeedLine's mass email tool to email special offers, or export email addresses for targeted marketing to key groups of customers.

No time? Take advantage of our popular SpeedMail service to automate your direct mail program.

POS Marketing Articles

Topic: Marketing

Direct Response

from Pizza Today

Want to spend your advertising dollars wisely? In this article, Rena Walsh Cohen gives you 7 tips on how to create attractive offers and then track them with your POS in order to maximize your ROI.

Topic: Marketing

Mapping Your Customer Data

Mapping your customer data can help you target your marketing offers to mail only to the most profitable neighborhoods in your area. To learn how to map your customer data with SpeedLine, dowload and watch this training video.

Topic: Marketing

Ricardo's: Dialing up the Dollars

from PMQ

A SpeedLine Customer shares the marketing strategies, including phone book advertising, that have worked for his carry-out and delivery pizzeria.

Visit our Articles page to see more restaurant POS marketing articles.

SpeedMail

SpeedMail is a full-service database marketing program that lets you automate weekly postcard mailings to high-impact customer groups.

The program offers a lot of flexibility: plan weekly mailings with customized coupons to any segment of your database. Once you're set up, the program takes less than two minutes of a manager's time each week. Our direct marketing partner, Mailmark, does the work for you and reports back to you with your results.

To learn more about SpeedMail, click here.

The SpeedLine INSITE

The SpeedLine INSITE Training Center is an extensive library of online training videos and tutorials to teach you how to use SpeedLine effectively. The INSITE features an extensive selection of restaurant marketing videos and tutorials, on popular topics such as coupons, email marketing, direct mail, loyalty programs, and more.

Access to the SpeedLine INSITE Training Center is free for all SpeedLine customers with a support subscription. Not yet a member? Register now.

Take a tour of the INSITE.