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Resources: Understanding POS and Pizza  
 


The first step to success with point of sale is a thorough understanding of your own business—and where a POS system can help you cut costs, improve efficiency, and increase your overall profitability. The articles and resources in this section are designed to help.

Articles
An Extra Set of Eyes: Today's restaurant POS systems are capable of much more than ringing up sales. POS system reports can give you insight into your business, while reducing paperwork.
Using the POS to Control Inventory: Take cost control at your restaurant to the next level by identifying waste, theft or over-portioning with POS inventory software.
Operators Eye Advance-Order Functions: Not all pizza software is created equal: Although many POS systems offer some form of advance-ordering capability, operators need to think about several factors when considering a POS purchase. This Pizza Marketplace article describes what POS functionality to look for to help you manage large deferred orders such as catering events or school lunches.
Tracking Trends : In this Fast Casual article, Mark Robertson from Wichita, Kansas-based Restaurant Management Co. shares how his SpeedLine POS has helped him gather, and use, valuable information from his 136 Pizza Hut locations.
Pizzerias making the switch to video: In an article featuring an interview with SpeedLine customer Keith Smith, owner of Hungry Howie’s Pizza in Douglas, Ga., Pizza Marketplace outlines the benefits of switching to a kitchen display system.
Electronic Eyes: In this Pizza Marketplace article, Jeff Finkhousen of Brick Oven Pizza Co. in Auburn, Ala. shares how his SpeedLine POS has helped him stop theft dead in its tracks.
Direct Response: Want to spend your advertising dollars wisely? In this article, Rena Walsh Cohen explains how to create attractive offers and track them with your POS in order to maximize your ROI.
POS Systems Make Marketing Easy: SpeedLine customers Paul Knaysi of Pablo’s Pizza and Chris Jordan of Luigi’s Pizza Kitchen talk about the importance of database marketing and the new SpeedMail service to their sales growth and expansion in this Pizza Marketplace Report article
Deep Dish POS: This article in the April 2006 issue of Hospitality Technology explains how pizza chains can use their POS for database marketing. It features two SpeedLine customers, Jon Moss at Pizza Ranch and David Henderson of Capital Pizza Huts.
Put a finger on it: This cover story on fingerprint security in the Spring 2006 issue of the Pizza Marketplace Operator Summary includes an interview with SpeedLine customer Mark Roberson, Director of IT for Restaurant Management Company. (Read more about SpeedLine at Restaurant Management Company in their Customer Profile.)
A Goldmine of History: In this Dec. 6th interview with Pizza Marketplace, David Henderson of Capital Pizza Huts discusses the benefits of the new Operations Planning tools in SpeedLine 5.5
This Nov. 30th Pizza Marketplace article on financial planning and POS, although it doesn't mention SpeedLine by name, includes in-depth interviews SpeedLine customers Marico Thomas of The Upper Crust Gourmet & Pizza and David Henderson of Capital Pizza Huts

Pizza Point of Sale White Paper: Understanding the critical requirements of pizza POS (pdf)

"All Bases Covered"(pdf): Pizza Today article on customer database marketing includes an interview with Pizza Ranch brand director Jon Moss (Read more about SpeedLine at Pizza Ranch in their Customer Profile.)
"Mail To Sell": PMQ article on direct marketing
"Coupon Secrets": PMQ Canada article on coupons
"Ricardo’s: Dialing up the Dollars": PMQ article on a SpeedLine customer and his marketing plan
"Good Neighbors: Community based marketing the right way": PMQ article on database marketing
"Dynamic Marketing Doubles Sales": PMQ Canada article on SpeedLine customer Diana's Gourmet Pizza and direct mail
"POS: Your prescription for control": PMQ Canada article on POS and inventory
“Marketing Machine”: Pizza Marketplace article on POS and marketing
“Speed: A Competitive Advantage in Restaurant Services"(doc) Article by SpeedLine technology partner Go Software on Internet-based credit card processing and related services
“Five Reasons to Replace Printers in TSR Kitchens"(pdf) Article by SpeedLine technology partner QSR Automations on kitchen display systems in table service restaurants
“QSR’s Kitchen Management System Upping the Ante for Efficiency" (pdf) Accuvia article on SpeedLine technology partner QSR Automations’ automated kitchen management systems

Some of these documents require the Acrobat Reader for viewing. You can download it for free here.

For help with marketing, find more articles on the Marketing Resources page.

Great Resources on the Web

Visit the pizza industry discussion forums for ideas and advice from other operators with businesses like yours.

 
   
 

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*In an independent industry survey, SpeedLine ranked #1 overall for Customer Satisfaction and Strategic Value among POS companies with fewer than 20,000 installations (source: “POS Scoreboard,” July/August 2006 issue of Hospitality Technology.)